Case study: customer journey mapping at Armstrong
When a new CEO arrived at Armstrong and wanted to the organization take an outside-in perspective towards customers, I saw the opportunity to introduce and…
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A fully-complemented sandbox: bringing customer insights and competitive knowledge together in one space for collaboration
A few months ago, a couple of colleagues and I were tasked with finding a tool that can be used to collect and share customer…
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Carving out a new destiny: Dayton’s bid to lift itself up
In August, Netflix released American Factory, a documentary produced by Barack and Michelle Obama that delivers a compelling story about Chinese and American workers brought…
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Design Thinking so far
For the past several years, I have continued my lifelong passion for learning and working in design, a passion which began in high school and…