Armstrong Fluid Technology
The corporate history book for Armstrong Fluid Technology highlights the heritage and accomplishments of Armstrong, inspiring trust and goodwill from clients and a sense of legacy for employees. I made dramatic use of the corporate archive’s historical imagery with pull-quotes and a timeline that reaches across spreads throughout the book.
I began by writing the history and establishing key milestones in Armstrong’s story, and learned more about the company as the book expanded by speaking with senior personnel. Presented as part of a global branding launch, the books were handed out to each employee after a staff photo. It has served as an important tool for onboarding new employees since.